News
Schwedelson Elected to the DMA Board of Directors, Worldata
The Direct Marketing Association (DMA), the world’s largest trade association dedicated to advancing and protecting responsible data-driven marketing, today announced the election of Jay Schwedelson, CEO of Worldata, to the DMA Board of Directors. Click Here
BtoB: Who's Who: Direct 2012
Jay Schwedelson, President & CEO, Worldata
Why: Schwedelson has overseen revenue growth this year of 40% and an expansion of Worldata's services and geographical reach. This year, the company introduced SubjectLine.com, an email-specific data agency with a free subject-line scoring tool. Schwedelson is a founding member and past chairman of the Direct Marketing Association's Council for Responsible Email. Click Here
BtoB Online: Ask the Expert
Jay Schwedelson, President & CEO, Worldata
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Chief Marketer
Email Trends: The Importance of Tap Errors, Alt Tags and Mobile Design
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DMA2012 Blog: What’s Working in Email
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At DMA 2012: DMA names board, taps Blumberg for second term as chairman
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