Email Jay Schwedelson: JayS@worldata.com

FOR IMMEDIATE RELEASE
January 31, 2012                                                                                       

Active.com List Management

Under New List Management – Effective February 1, 2012

Worldata, the leading direct and interactive marketing data organization, has announced that effective Wednesday, February 1st, it is the exclusive list manager of Active.com postal and email files. This file was previously managed by Belardi/Ostroy.

Active.com is the flagship property of Active Networks.  Active Network is the leading media company powering the largest network of organizations, activities, and people in four key market segments: business events, community activities, outdoors and sports.

Across the Active.com network over 70 million registrations occurred in 2011.  Targeting includes event type, donation, sports interest and much more.

List Rental Availability:
Active.com Postal and Email Files

4,826,943+ Postal File $95/M    Click Here for Datacard

3,884,524+ Email File $115/M  Click Here for Datacard

The Active.com Masterfile consists of individuals who are passionate about exercise and sporting activities; from endurance sports participants, donors, team and individual sports participants, general fitness and more. They are interested in the local events being held for different organizations and are always looking to participate whenever possible.

“Active.com is the premier donor and sports file on the list rental market today,” says Jay Schwedelson, President & CEO of Worldata. “The user base has expanded, and is now offering a more targeted universe, allowing marketers to reach a more unique audience.”

For a full list of our datacards, please visit http://lists.worldata.com

To learn more about Worldata, visit www.worldata.com

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Worldata and its Group of Companies are the recognized leaders in direct and interactive marketing solutions, specializing in: Email and Postal List Management, List Brokerage, Custom Marketing Solutions, Database Marketing Services, Email Transmission and Tracking, Data Hygiene and Processing, Change of Address, Merge/ Purge, Lead Generation and Banner Advertising. More information about Worldata can be found at www.worldata.com or by contacting Jay Schwedelson, President & CEO, at 800-331-8102 or via email at JayS@worldata.com.