FOR IMMEDIATE RELEASE
August 14 , 2006

Worldata Awarded Exclusive List Management of:

Bauer Publishing Digest Masterfile
& Bauer Publishing Entertainment Masterfile

Boca Raton, FL – Worldata, the leading Consumer Direct Marketing list organization, today announced the exclusive list management of the Bauer Publishing Digest Masterfile and the Bauer Publishing Entertainment Masterfile. Bauer publishes top women's, teen, and entertainment titles including: In Touch Weekly, Life & Style Weekly, Woman's World, First for Women, J-14, TWIST, M, and Soaps In Depth.

The Bauer Publishing Digest Masterfile consists of subscribers to ABC Soaps In Depth and CBS Soaps in Depth. The dynamic women who subscribe to these publications are the main purchasers in their homes of products that not only make them feel glamorous, but also keep their families happy such as clothing, electronics, gardening products, health and beauty products, home décor, magazines, luxury items, travel and much more!

The Bauer Publishing Entertainment Masterfile consists of subscribers to In Touch Weekly and Life & Style Magazines. These subscribers are young educated adults women who are greatly interested in the latest styles, fashion, trends, products and newest relationships of the celebrities. These individuals are in their 20’s and 30’s and they subscribe to magazines, publications and purchase products that will cater to their busy and dynamic lifestyles.

The Bauer Publishing Digest Masterfile consists of 236,507+ subscribers and costs $95/M.

The Bauer Publishing Entertainment Masterfile consists of 116,998+ subscribers and costs $95/M.

Both Masterfiles are Now Available exclusively through Worldata.

For more information on these or other lists, visit Worldata’s online datacard library at http://www.worldata.com/datacard.

Worldata and its Group of Companies are leaders in the Direct/Interactive Marketing services field for over 25 years. Worldata, headquartered in its state-of-the-art facility, is the only company offering all services under one roof, including Email and Postal List Management, List Brokerage, Email Transmission and Tracking, Database Marketing Services, Data Hygiene, Change of Address, Merge/ Purge, Custom Marketing Solutions, and Banner Advertising. More information about Worldata can be found at www.worldata.com or by contacting Jay Schwedelson, Corporate Vice President, at 800-331-8102 or via email at Jay@worldata.com.